Samadhan attempts to promote contributions by researchers, academicians and practicing managers and thereby improve the understanding of the nature of management in different settings, and consequently, achieve a reasonable transfer of results to management practice in several contexts. Samadhan is receptive to reflection of ideas / practices across a broad range of management topics such as Marketing, Human Resource Management, Organizational Behavior, Organization Theory, Finance, Information Technology and Strategic Management. The selection of papers for publication will be based on their relevance, clarity, topicality and originality, the extent to which they advance knowledge, understanding and application and their likely contribution towards inspiring further development & research.